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Advertising media plan in Excel: daily budgets

Try a budget and CPA scenario for your dates. The 495 RUB toolkit adds up to 8 channels, a daily calendar and an editable Excel workbook.

Sample inputs are fictional. Replace them with your own values.

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What the full media planner includes

A total budget, 1–90 dates, up to 8 channels and shares totaling 100%. Exact kopeck allocations across channels and days. Three Excel sheets: Inputs, Channels and Calendar. Re-export for a different number of days or channels. This is an assumptions-based plan, not a sales forecast or an ad-account manager.

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Compare profit scenarios: prices, costs and orders